RATIONALE
The condo brochure for the Concord’s development Milieu in Vancouver’s Westend is designed to demonstrate the intimate interaction with the environment. The condo’s slogan “Surround yourself in nature” is the starting point for the design where we have used a balance of organic and stylized graphics to visually represent this environmentally sustainable architecture. The colour palette is a variety of bright natural greens found in nature, complemented with a vibrant purple conveying the urban culture.
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